Organic traffic normally converts at a higher rate than other traffic sources for your calls to action. More conversions equate to a larger email list, increased page views, and the ability to generate a higher income through your site.
With ever changing social media algorithms making it difficult for content marketers to stay afloat to generate traffic, search engine optimization almost always remains constant… if best practices are used to help your TARGET audience find your RELEVANT content.
Mastering SEO is NOT a conference… it’s a workshop.
What is the difference?
You WILL NOT be networking with brands, attending parties, and getting a suitcase full of swag.
Instead, you WILL BE attending a 2-day working educational event where you will applying the core and best practices of search engine optimization to YOUR site and YOUR content for maximum online visibility.
Small hands-on workshops that are focused on one topic provide an excellent learning environment for attendees. This workshop will provide easy to digest educational nuggets and “on-site fixes” for content marketers who want are wanting to leave a workshop feeling they have accomplished something rather than pages of notes they cannot decipher.
Learning will be through a slide presentation, live SEO site audits, and one-on-one discussions. Checklists and templates will be provided.
Attendees should leave the workshop with an understanding of how SEO works, best practices for executing SEO elements, how to build on existing SEO efforts, and how to develop / analyze SEO / traffic related reports.
Each attendee will receive the following products / services at a total value at over $200 prior to the workshop / during the workshop (click here to read an overview of online visibility services).
Mastering SEO Workshop Learning Objectives
At the end of the Mastering SEO Workshop, attendees should be able to:
What to bring: